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“Sales Management is the process of developing a sales force, coordinating sales operations, and implementing sales techniques that allow a business to consistently hit, and even surpass, its sales targets”(Pipedrive Inc / Pipedrive OÜ, 2016)
“Marketing management is the organizational discipline which focuses on the practical application of marketing orientation, techniques and methods inside enterprises and organizations and on the management of a firm’s marketing resources and activities.” (“Marketing management,” 2003)
“Business development entails tasks and processes to develop and implement growth opportunities within and between organizations. It is a subset of the fields of business, commerce, and organizational theory. Business development is the creation of long-term value for an organization from customers, markets, and relationships.”(“Business development,” 2006)
“Pharmacovigilance is the pharmacological science relating to the collection, detection, assessment, monitoring, and prevention of adverse effects with pharmaceutical products”(“Pharmacovigilance,” 2004)
“If you can’t produce well-written communications,
it’s unlikely you’ll achieve business success. No matter what your
industry, no matter what your job, no matter what other business abilities
are required to succeed in your career, you must be able to get your
points across clearly and persuasively in writing.” JANE K . CLELAND
Negotiation is a dialogue between two or more people or parties intended to reach a beneficial outcome over one or more issues where a conflict exists with respect to at least one of these issues. Negotiation is an interaction and process between entities who compromise to agree on matters of mutual interest, while optimizing their individual utilities
The ability to communicate effectively with superiors, colleagues, and staff is essential, no matter what industry you work in. Workers in the digital age must know how to effectively convey and receive messages in person as well as via phone, email, and social media.
A presentation is the process of presenting a topic to an audience. It is typically a demonstration, introduction, lecture, or speech meant to inform, persuade, inspire, motivate, or to build good will or to present a new idea or product
Team building is a collective term for various types of activities used to enhance social relations and define roles within teams, often involving collaborative tasks.
The Common Technical Document (CTD) is a set of specifications for an application dossier for the registration of Medicines and designed to be used across Europe, Japan and the United States. It is an internationally agreed format for the preparation of applications regarding new drugs intended to be submitted to regional regulatory authorities in participating countries.
Warehouse management is the control of the day-to-day operations of a warehouse, such as the shipping, receiving, put-away and picking of goods. Is it the same as Stock Control? The term is sometimes used interchangeably with the ‘stock control’ or ‘inventory control’.
“The purpose of the supervision process is to provide a safe, supportive opportunity for individuals to engage in critical reflection in order to raise issues, explore problems, and discover new ways of handling both the situation and oneself. coaching is a process that aims to improve performance and focuses on the ‘here and now’ rather than on the distant past or future”. Supervision. (n.d.).
“Product management is an organisational function within a company dealing with new product development, business justification, planning, verification, forecasting, pricing, product launch, and marketing of a product or products at all stages of the product lifecycle”. Wikipedia Contributors. (2019, March 17)
Pharma promotion refers to all the informational and persuasive activitiesI, the effect of which is to induce prescription, supply, purchase, and use of medicinal drugs. It includes the activities of medical representatives, drug advertisements to physicians, provision of gifts and samples, drug package inserts, direct-to-consumer advertisements, periodicals, telemarketing, holding of conferences, symposium and scientific meetings, sponsoring of medical education and conduct of promotional trials. (Lal A., 2001).
Pharma promotion refers to all the informational and persuasive activitiesI, the effect of which is to induce prescription, supply, purchase, and use of medicinal drugs. It includes the activities of medical representatives, drug advertisements to physicians, provision of gifts and samples, drug package inserts, direct-to-consumer advertisements, periodicals, telemarketing, holding of conferences, symposium and scientific meetings, sponsoring of medical education and conduct of promotional trials. (Lal A., 2001).
“Project management is the application of processes, methods, skills, knowledge and experience to achieve specific project objectives according to the project acceptance criteria within agreed parameters. Project management has final deliverables that are constrained to a finite timescale and budget.”(“What is project management?,” n.d.)
“Good manufacturing practice (GMP) is a system for ensuring that products are consistently produced and controlled according to quality standards. It is designed to minimize the risks involved in any pharmaceutical production that cannot be eliminated through testing the final product.” (“GMP question and answers.” n.d.)
Key account management, or KAM, is a systematic approach to managing and growing a set of an organization’s most important customers to maximize mutual value and achieve mutually beneficial goals. Boyd, D. (2017, April 11)
Various people and entities are generally responsible for handling, storage
and distribution. Products may be subjected to various risks at different stages in the supply
chain, i.e. during purchasing, storage, distribution, transportation, repackaging, and relabelling.
Further, substandard and falsified products are a real threat to public health and safety.
Consequently, it is essential to protect the supply chain against the penetration of such
products.
Time management is the process of planning and controlling how much time to spend on specific activities. Good time management enables an individual to complete more in a shorter period of time, lowers stress, and leads to career success.
“Leadership is the art of motivating a group of people to act toward achieving a common goal. In a business setting, this can mean directing workers and colleagues with a strategy to meet the company’s needs.” (Ward, S. ,2007, July 17)
People management is the process of training, motivating and directing employees in order to optimize workplace productivity and promote professional growth. (“Guide to people management”, n.d.)
“Interviewing may be the most important skill in your job search. Hiring managers decide who to hire based on the interviews. Your resume helps you get an interview, and references checks and assessment tests are used to validate the conclusions of the interviews.”(“importance of interview practice,” 2012)
“Customer service is the act of taking care of the customer’s needs by providing and delivering professional, helpful, high quality service and assistance before, during, and after the customer’s requirements are met. Customer service is meeting the needs and desires of any customer”
A medical device is any instrument, apparatus, appliance, software, material or other similar or related article, intended by the manufacturer to be used, alone or in combination, for human beings for
Diagnosis of a disease or other condition
Prevention, alleviation, treatment, or cure of a disease or other condition
Diagnosis, monitoring, or control of a physiological process
Provision of information by means of in vitro examination of specimens derived from the human body
“Performance management (PM) is a process of ensuring that set of activities and outputs meets an organization’s goals in an effective and efficient manner. Performance management can focus on the performance of an organization, a department, an employee, or the processes in place to manage particular tasks.”(“Performance management,” 2002)
This course will provide particapants to have an opportunity to obtain advice from practicing hospital pharmacists on common management problems. It applies for hospital pharmacy practice
“Agile is an iterative approach to project management that helps teams deliver value to their customers faster and with fewer headaches. Instead of betting everything on a “big bang” launch, an agile team delivers work in small, but consumable, increments. Requirements, plans, and results are evaluated continuously so teams have a natural mechanism for responding to change quickly.”(Atlassian, n.d.)
“Key Account Management is a process that helps sustain and expand relationships with important key accounts and will work closely with multiple business departments in order to maintain and further develop the relationships with the key accounts. Key Account Management also known as strategic account management is responsible for the achievement of sales quota and is assigned key objectives/metrics relevant to key accounts.”(“Key account management: The ultimate guide for 2020,” 2017)
“Body language is a type of a nonverbal communication in which physical behaviors, as opposed to words, are used to express or convey the information. Such behavior includes facial expressions, body posture, gestures, eye movement, touch and the use of space.”(“Body language,” 2003)
A cosmetic is a product that is intended to be applied to the human body for cleansing, beautifying, promoting attractiveness, or altering the appearance without affecting the body’s structure or functions.
“Budget reports are documents that present a single company’s various budgets at any given time. Examples of budgets include operations, production, sales and marketing.A financial report is an in-depth report and analysis of how well a company is doing. This type of report includes all of the budgets listed in a budget report, but it also includes a breakdown of assets and liabilities to reveal the company’s net worth.”(“Small business,” n.d.)
“The objective of cleaning validation is to prove that the equipment is consistently cleaned of product, microbial residues, chemicals and soiling, including allergens to an acceptable level, to prevent possible cross- contamination of hazards between products”(EHEDG, n.d.)
“To sell medical devices in the European Union (EU), you must obtain or apply CE Marking for your product. CE Marking indicates that your medical device complies with the applicable EU regulations and enables the commercialization of your products in 32 European countries.”(“European CE marking strategy for medical devices,” 2020)
“The electronic common technical document (eCTD) is an interface and international specification for the pharmaceutical industry to agency transfer of regulatory information. The specification is based on the Common Technical Document (CTD) format and was developed by the International Council for Harmonisation (ICH) Multidisciplinary Group 2 Expert Working Group (ICH M2 EWG).”(“Electronic common technical document,” 2006)
The healthcare professional’s promotion include all the informational and persuasive activities by manufacturers and distributors, that result in prescribing, supplying, purchasing and/or using of medicinal drugs, devices or cosmetics
“If your focus is on educating the
customer and providing them with options beyond their
expectation, then you do not have to ‘sell’; the customer will
decide what will be sold.”
“The term cold chain or cool chain denotes the series of actions and equipment applied to maintain a product within a specified low-temperature range from production to consumption. A cold chain is a temperature-controlled supply chain. An unbroken cold chain is an uninterrupted series of refrigerated production, storage and distribution activities, along with associated equipment and logistics, which maintain a desired low-temperature range.”(“Cold chain,” 2005)
This course will help attendees understand the fundamental investigation steps and skill sets. Key focus will be placed on identification and initial reporting of deviations, fact/evidence gathering, and arriving at the correct root cause and CAPA. The importance of investigation planning, critical thinking skills and effective preventative action plans will also be discussed.